The PPC Mastery Podcast

Episodes

S0 / E18 - 28 December 2023

E18 - How to build a business you actually like (interview with Kirk Williams) - The PPC Mastery Podcast

Miles sat down with PPC legend Kirk Williams to discuss how to build a business you actually like. Kirk shares some incredible insights that go against the "hustle" culture that gained popularity in recent years.In 50 minutes, he'll completely help you redefine what success means to you, e...

S0 / E17 - 27 September 2023

E17 - How to deal with stress in PPC - The PPC Mastery Podcast

Let’s face it: working in PPC is stressful. In this episode, we discuss how we deal with stress in PPC and give our tips to prevent burnout at all cost. Thanks to Thomas Eccel for submitting his question!

S0 / E16 - 25 September 2023

E16 - Benefits of the growing PPC community - The PPC Mastery Podcast

Miles answers a question from Thomas Eccel: “What are the benefits of the increasing PPC community power on Linkedin and Discord? How can we learn from each other, and how do you leverage the powerful community knowledge/news/strategies for your clients?”

S0 / E15 - 22 September 2023

E15 - How to create high-converting landing pages - The PPC Mastery Podcast

In this episode, Bob discusses how to create high-converting landing pages for Lead Gen & SaaS clients, incorporating the DREAM framework.

S0 / E14 - 20 September 2023

E14 - How to prioritize Google Ads tasks - The PPC Mastery Podcast

In this episode, we discuss how to prioritize your Google Ads tasks. Think about regular optimizations, one-off improvements, and experiments.

S0 / E13 - 18 September 2023

E13 - 12 new Performance Max updates to get excited about - The PPC Mastery Podcast

Recently, Google announced 12 new pMax updates. In this episode, Miles will run you through all of them!

S0 / E12 - 15 September 2023

E12 - Land your Dream Clients by focusing on their Dream Outcomes - The PPC Mastery Podcast

In this episode, we dive into how you can craft irresistible offers with our DREAM framework - Land your dream clients by focusing on their dream outcomes.

S0 / E11 - 13 September 2023

E11 - The origin story of our free Discord community - The PPC Mastery Podcast

In this episode, we dive into how our free Google Ads Discord community came about.

S0 / E10 - 11 September 2023

E10 - Why Miles likes to work for E-commerce clients only - The PPC Mastery Podcast

Miles answers a question from Thomas Eccel: “Why do you only work with Ecom accounts and not Lead Gen? And what’s your favorite ecom target metric to optimize towards?”

S0 / E09 - 08 September 2023

E09 - Demand Gen best practices - The PPC Mastery Podcast

In this episode, we zoom in on Google Ads' newest campaign type: Demand Gen and the current best practices.

About The PPC Mastery Podcast

Welcome to The PPC Mastery Podcast! Every week, we'll share actionable tips, strategies, tactics, and stories to inspire you to make more out of your Google Ads campaigns.

Presented by Bob Meijer & Miles McNair — founders of PPC Mastery.

Our mission is to unite and provide insane value to the PPC community and help ambitious companies and marketers make the most out of Google Ads.

Whenever you're ready, here's how we can help you:

Join our free Discord community here: https://www.ppcmastery.com/community

Subscribe to The PPC Edge Newsletter (and get one actionable Google Ads tip in your mailbox every Monday): https://www.ppcmastery.com/blog